placement for flash
Aladdin Knowledge Systems Ltd. is now owned by SafeNet Inc.
Now you can benefit from Stronger Expertise and broader
solution offerings.

Continue to SafeNet's Software Rights Management overview >>
Request Information
Download a FREE HASP Developer Kit

Platform Support

chat

Aladdin VP to Present at SLAM 2008

Chen Arbel to discuss the importance of integrating software DRM into the software product lifecycle to reduce time-to-market, increase sales and reduce costs

CHICAGO, March 31, 2008- Aladdin Knowledge Systems (NASDAQ: ALDN), an information security leader specializing in authentication, software DRM and content security, today announced that Chen Arbel, vice president of strategic development, will present at Software Business' Sales, Licensing, Alliances & Marketing (SLAM) 2008 event on April 4th from 12:45 to 1:15 p.m. at the Sheraton Gateway Hotel in San Francisco, California.

A security expert with more than 15 years of experience, Arbel has seen a significant shift with regard to software digital rights management (DRM) — it has evolved from simple piracy and IP theft prevention to become a business-enabling tool that provides software publishers with a competitive edge, the ability to increase sales, and accelerate business growth.

In his session, Arbel will highlight the importance of integrating software DRM into the software product lifecycle to drive sales and reduce costs. Specifically, software product, licensing, and marketing managers will learn how completely separating the software build process from business processes using role-based software DRM techniques will empower them to:

  • More quickly respond to changing market conditions and customer buying preferences while avoiding costly R&D cycles
  • Seize opportunities to gain competitive advantage
  • Maximize flexibility in packaging, pricing, and positioning their products
  • Enter new markets and increase penetration into existing markets
  • Increase organizational efficiencies

Arbel joined Aladdin in 1997, now serving as vice president of strategic development for its award-winning software DRM and authentication solutions. With almost two decades of digital rights management experience, Chen has served in key development roles leading to uniquely powerful innovations that effectively align technology with real-life business objectives. He has spoken at numerous industry events, including SD West 2006 and SD West 2007. Prior to joining Aladdin, Chen held a classified technology position for the Israeli government in North America and served as Captain for the Israeli Defense Force (IDF) where he gained extensive experience information security experience. Chen holds a bachelor's and master's degree in computer science from the New York Institute of Technology.

About SLAM 2008

SLAM 2008 is a fast-paced industry event that is tailored to the goals of software sales and marketing executives, managers and team members. From visionary keynotes from leading software executives sharing market insight to top sales trainers, the program delivers the tools and processes to reach current and future sales and marketing goals. This year's conference will have added emphasis on Software as a Service, Selling Solutions, Sales Demonstrations, and Perfecting the Sales Force Organization for Fast Growth Software Companies. For full conference details, visit http://www.softwarebusinessonline.com/slam_conf2008_index.php.

About Aladdin

Aladdin Knowledge Systems' Software Rights Management products are the #1 choice of software developers and publishers to protect intellectual property, increase revenues, and reduce losses from software piracy. Aladdin eToken is the world's #1 USB-based authentication solution. The Aladdin eSafe secure Web gateway provides the most advanced protection against the latest Web-based threats and attacks. Aladdin has offices in 12 countries, a worldwide network of channel partners, and has won numerous awards for innovation. For more information, visit the Aladdin Web site at www.Aladdin.com.

©2008 Aladdin Knowledge Systems, Ltd. All rights reserved. eSafe and Aladdin Knowledge Systems and the Aladdin logo are trademarks or registered trademarks of Aladdin Knowledge Systems, Ltd. All other product and brand names mentioned in this document are trademarks or registered trademarks of their respective owners.

####

All trademarks and registered trademarks are the property of their respective holders.

Press Contact:

Matthew Zintel
Zintel Public Relations
310.574.8888
Investor Relations Contact:

Debbie Kaye
Aladdin Investor Relations
investor@aladdin.com
646.468.0481
 
ISO 9000 Designed and manufactured under ISO 9000:
ensuring consistent quality and performance.