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Aladdin HASP HL Drive Allows Publishers to Protect, License and Deliver Software
on One USB Key
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CHICAGO, March 20, 2007 - Aladdin Knowledge
Systems (NASDAQ: ALDN), the leader in Software DRM,
strong authentication and content security solutions,
today announced general availability of its new HASP® HL Drive, an innovative USB
device that allows software vendors to protect, license and deliver their software
applications, drivers and data to end-users using a single USB key.
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HASP HL Drive is the latest addition to the HASP SRM protection key family, released
yesterday, that enables software publishers to grow their business through software
protection, IP protection and secure licensing. By combining hardware- and software-based
protection into one solution, HASP SRM empowers software vendors with the flexibility
to choose the level of protection and licensing that best fits their budget and
business needs.
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One Key: One Simple, Comprehensive Delivery System
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Accompanying the time-tested capabilities of HASP HL, the HASP HL Drive key arms
software vendors with the ability to easily deliver fully-licensed and protected
software – greatly reducing installation steps for end-users. With HASP HL Drive,
vendors can use partitioning software to provide mass storage for their end-users.
This provides significant flexibility, allowing software vendors to partition the
key in any way, designating space for the software (ROM) and mass storage for the
end user – they can store their own application data files. Additionally, HASP HL
Drive’s auto-run software setup capabilities allow end-users to run the protected
application directly from the HASP HL Drive key, adding even further convenience
for the end-user.
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Unmatched Protection Against Software Piracy
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Through on-chip 128-bit AES encryption a robust link between the application and
the hardware key is ensured, while a secure communication channel between HASP HL
Drive and the application offers powerful resistance to middle layer attacks. Other
advanced protection features include:
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- Secure, non PC-dependent external storage device
– Store licenses, passwords, strings, and application dependent data in either protected
read/write memory or ROM
- Unique ID number for every key – Provides
strong Intellectual Property protection and easily identifies and confirms only
properly licensed, authorized application users
- HASP SRM Envelope automatic file wrapper –
Provides anti-reverse engineering, file encryption and code obfuscation to protect
valuable algorithms and trade secrets
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HASP HL Drive Supports Multiple Licensing Methods
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HASP HL Drive stores tamper-proof licenses, using LicenseOnChip™ technology embedded
in each key, ensuring licenses are protected by hardware. The new key also offers
remote, flexible updating capabilities using a Remote Update System (RUS) which
sends encrypted and RSA digitally-signed license terms to users in the field.
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Multiple licensing methods supported include:
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- Perpetual – Once purchased, the software can
be used indefinitely
- Feature-Based – Enable or disable product
features based upon user needs and budget. HASP HL Drive's added memory means a
greater number of features and/or applications can be protected with each key
- Pay-Per-Use – Use the HASP HL Drive memory
counters to charge users for the number of times they use the application or certain
features
- Custom, Complex Licensing – Use the HASP HL
Drive counters, secure memory, and unique ID to create the license models that best
fit business needs
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"A major leap forward for software vendors, HASP HL Drive brings an unsurpassed
level of convenience and protection – combining not only security and licensing
methods, but also allowing the actual delivery of the protected software on the
key itself," said Avi Barir, vice president of Software DRM at Aladdin Knowledge
Systems. "Offering a powerful, multi-tasking protection and licensing solution,
Aladdin clearly leads the market with unsurpassed innovation and technology that
directly answers software vendors’ demands for comprehensive, all-inclusive solutions
that decrease steps while maximizing revenue through anti-piracy, IP protection
and licensing options. HASP HL Drive is the culmination of more than 20 years of
experience in developing the most useful tools possible for vendors in need of strong
and reliable software DRM solutions."
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HASP HL Drive is designed and manufactured under ISO 9001:2000, ensuring consistent
quality and performance. For additional information on Aladdin HASP HL Drive and
the entire suite of HASP SRM solutions, visit www.Aladdin.com/HASP.
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About Aladdin
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Aladdin Knowledge Systems Ltd. (NASDAQ: ALDN), founded in 1985, is a global provider
of security solutions. Its security products are organized into two segments: Software
Digital Rights Management (DRM) and Enterprise Security. Aladdin's
Software DRM products allow software developers and publishers to protect their
intellectual property, increase revenues through licensing, and reduce losses from
software piracy. Aladdin's Enterprise Security solutions enable organizations to
secure their information technology assets by controlling who has access to their
networks (identity and password management) and what content
their users can utilize (proactive content security). Aladdin
has offices in 10 countries, a worldwide network of channel partners and holds numerous
industry awards for innovation and reliability. For more information, please visit
the Aladdin Web site at www.Aladdin.com.
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All trademarks and registered trademarks are the property
of their respective holders.
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Press Contact:
Matthew Zintel
Zintel Public Relations
310.574.8888
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Investor Relations Contact:
Debbie Kaye
Aladdin Investor Relations
investor@aladdin.com
646.468.0481
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